As social media increasingly becomes optimized for brands, marketers are finding themselves juggling multiple accounts across a variety of networks. With so many statuses to update and so little time, keeping you organized is key.
HootSuite, a web-based social media management tool, is a great place to start. It has a user-friendly interface and the basic plan, which has fairly robust features, is free. Unlike other social media management systems, HootSuite is accessed through your web browser rather than a desktop client. HootSuite can be used to manage multiple social profiles, schedule messages, track brand mentions and analyze social media traffic and more. And with three different plan types, there is something to fit everyone’s needs.
The Sign Up wizard will get you started with a HootSuite free plan, and helps you connect one or more social networks. To sign up for HootSuite
Alternatively, you can click the Plans & Pricing button on the HootSuite.com homepage to begin your 30-day trial of HootSuite Pro, or request a demo of a HootSuite Enterprise plan to discover if it fits your needs.
Adding social networks to your HootSuite dashboard allows you to complete actions such as scheduling status updates and Tweets, tracking brand mentions and analyzing social media traffic. To add a social network
Creating tabs and streams allows you to perform and save advanced searches, filter for content and manage lists and followers.
Adding tabs to your HootSuite dashboard is an easy way to group streams and keep your dashboard organized. To add a tab
After adding social networks to your HootSuite dashboard, you can add corresponding streams of content. Adding a Twitter profile? Corresponding streams might include Home Feed, Mentions and Scheduled Tweets. To add a stream
Engage your audience and grow your following by composing and sending messages regularly. To compose and send a message
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